As a Vice President at JDI, Rebecca is focused on creative services: from copywriting to graphic design and code, from photography to film and audio production.
She has spent a decade as both a verbal and a visual communicator, helping companies large and small craft a narrative that speaks volumes. She's a marketer by trade, but an artist at heart.
Rebecca believes that the best designs in any medium are data-driven and customer-obsessed. After years as a communicator, she is building a unique creative department at JDI that looks at client challenges from the same side of the table as marketing itself.
The majority of her experience lies in emerging consumer technology, with a focus on sports, entertainment, health and social impact. She's proud to have worked with companies like Siri and Viv, Yahoo! Sports, the Daily Dot, Clear Labs, Kernel, Outbox, Food + City, Triggr Health, YouVersion (the Bible app,) Alamo Drafthouse, WorldQuant University, SRI International and the Entrepreneurs Foundation.
This year she's especially excited to be a part of the Culturati Summit team, where she helps lead programming. Peter Drucker said it best: “Culture eats strategy for lunch.” If you are a leader who believes in the power of culture, consider joining Culturati in January for an incredible meeting of minds from a wide array of industries and disciplines.
Rebecca's left brain and right brain are in constant dialogue. She's a recovering business school student who made a bet on communications at just the right time. She tries to continually learn something new about HTML and CSS, and harbors a deep, not-so-secret affection for old-school databases and spreadsheets. Yet she loves nothing more than to lose an afternoon drawing. She's learning calligraphy as fast as she can. She owns an outrageous number of books that make moving extremely laborious, and she bleeds burnt orange.
Previous to JDI, Rebecca spent two and a half years at global agency Porter Novelli, for which she's eternally grateful. There was no better place to learn the ropes; PN instilled in her the drive of an entrepreneur and opened her eyes to a wide world of innovation.
You can find her on LinkedIn here.